The Farmer's Dog review: F tier, ranked 11 of 12 Dog Food

The Farmer's Dog

Ranked #11 in Dog Food

0 LP on the category ladder what's LP?

Good food carrying the heaviest marketing load in the category and the worst cost-per-calorie of the fresh names. You are partly funding the ad campaign. Buy Freshpet or Ollie instead.

Consolidated from 4 independent outlets

Where the cited sources landed, as we read them

See the sources

Flagged as a product to avoid

7 of 8 research runs entered this as a product to avoid rather than a pick.

It carries the heaviest marketing load in the category and the worst cost-per-calorie of the fresh names; its cost-effectiveness only holds relative to other premium fresh services, not against Freshpet, UnKibble or Ollie. Buy Freshpet or Ollie instead.
Flagged 22 September 2026

It carries the heaviest marketing load in the category and the worst cost-per-calorie of the fresh names; its cost-effectiveness only holds relative to other premium fresh services, not against Freshpet, UnKibble or Ollie. Buy Freshpet or Ollie instead.
Flagged 22 September 2026
Marketing pushes hardest in the fresh category, yet expert guides omit it; Forbes Vetted does not list it among top fresh foods and a head-to-head video shows Sundays for Dogs as the stronger buy.
Flagged 22 September 2026
Heavily marketed fresh subscription, but fresh pet food claims lack evidence and the product carries a steep ongoing subscription cost; Forbes Vetted's fresh roundup leaves it off the top of its list.
Flagged 22 September 2026
The most heavily advertised fresh brand in the category, yet absent from Forbes Vetted's expert-vetted fresh roundup and from Business Insider's hands-on testing, which crowns JustFoodForDogs best overall fresh. When the loudest brand cannot crack the expert lists, you are largely paying for the advertising. Buy Ollie or JustFoodForDogs instead.
Flagged 22 September 2026
Its cost-effectiveness claim only holds relative to other fresh subscriptions, which is a low bar, and Business Insider's fresh-food testing crowns JustFoodForDogs instead on the strength of more recipes and nutrition research.
Flagged 22 September 2026
the most aggressively marketed fresh brand in the category, and the one whose premium price buys you marketing as much as product. The outlets that actually test fresh food keep crowning JustFoodForDogs and Ollie instead.
Flagged 22 September 2026
The most heavily marketed fresh brand, yet NBC News tested it alongside rivals and Business Insider still crowned JustFoodForDogs best overall fresh, so the premium buys less recipe range and less research backing here. Buy JustFoodForDogs or Ollie instead.
Flagged 22 September 2026

Why the boards include products to avoid

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Pros & cons

✓ The food itself is good
✓ Called the most cost-effective fresh brand relative to other premium fresh services
✓ Featured in head-to-head comparison video as a leading fresh brand
✓ The fresh brand buyers encounter most

✗ The most expensive way to buy fresh compared with Freshpet, UnKibble or Ollie
✗ Its cost-effectiveness only holds against other premium fresh services
✗ Backed by a national ad blitz that dwarfs every competitor
✗ Absent from top-tier expert fresh-food guides
✗ Head-to-head comparison favors a competitor

The sources behind this ranking

We searched the web and YouTube for what has been published about this product, then read the articles, video transcripts and comments we found. We quote no words from these sources, so each row shows only where we placed it.

Evidence 3 articles and 1 video review

4 stance not read sources

L Life With Klee Kai Article Read Y YouTube YouTube review Watch F

Forbes Vetted Article Read N

NBC Select Article Read

Frequently asked questions

It ranks #11 of 12 on our dog food tier list, in F tier. That placement draws on 4 independent outlets.

The most expensive way to buy fresh compared with Freshpet, UnKibble or Ollie. Its cost-effectiveness only holds against other premium fresh services. Backed by a national ad blitz that dwarfs every competitor. Absent from top-tier expert fresh-food guides. Head-to-head comparison favors a competitor.