Smeg

Smeg Retro Immersion Blender

F
Ranked #11 in Immersion Blenders
150 LP on the category ladder what's LP?

The style tax of this category, cross-shopped on looks alone and expensive for what it does. Under a build-and-longevity lens it offers no mechanical advantage over the Breville Control Grip Immersion Blender, which costs meaningfully less in spirit and blends better in every expert test it appears in.

Consolidated from 3 independent outlets

Where the cited sources landed, as we read them

  • 3 positive sources
See the sources
Flagged as a product to avoid

6 of 12 research runs entered this as a product to avoid rather than a pick.

A style tax: cross-shopped on looks alone and expensive for what it does, with no mechanical advantage over the Breville Control Grip, which blends better in every expert test it appears in.

Flagged 16 September 2026
  1. A style tax: cross-shopped on looks alone and expensive for what it does, with no mechanical advantage over the Breville Control Grip, which blends better in every expert test it appears in.

    Flagged 16 September 2026
  2. A Consumer Reports top performer, but a large share of the outlay buys the 1950s retro styling rather than blending: the Vitamix matches it as a CR top performer and the Braun MultiQuick 5 matches the blending for far less.

    Flagged 16 September 2026
  3. A genuinely capable blender per Consumer Reports, but you pay a large premium for 1950s styling on a two-speed stick, and the Breville Control Grip delivers better real-world blending for meaningfully less. The largest style tax on the board.

    Flagged 16 September 2026
  4. The category's purest design-premium purchase: a large styling tax on performance that the Braun MultiQuick 7 and Breville Control Grip match or beat for less, and the Braun MultiQuick 5 beats it on value by a mile.

    Flagged 16 September 2026
  5. You pay a large premium for the retro shell to get performance the Vitamix two-speed and Breville Control Grip deliver while also being named best-overall by multiple outlets, and Smeg appears on no current expert best-overall list.

    Flagged 16 September 2026
  6. Its price is mostly a payment for retro styling: nothing in the evidence suggests it blends better than sticks costing a fraction as much, and Consumer Reports only placed it in their top three without indicating superior blending. Buyers cross-shop it because it looks beautiful on the counter, not for its motor.

    Flagged 16 September 2026

Why the boards include products to avoid

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Pros & cons

  • ✓ Rated a top performer in Consumer Reports lab tests
  • ✓ Distinctive 1950s retro shell design
  • ✓ Survived rigorous durability testing where other brands' blades broke
  • ✓ Named one of the top performers in Consumer Reports lab tests
  • ✓ Outperformed tested units from Blendtec, Breville, Cuisinart, GE, KitchenAid and Mueller in CR's tests
  • ✗ Expensive for what it does
  • ✗ No mechanical advantage over better-built rivals
  • ✗ Heavy design premium for the retro styling
  • ✗ Matched as a performer by the Vitamix at similar money and by the Braun MultiQuick 5 for far less
  • ✗ Thinner service network than Braun or Vitamix

The sources behind this ranking

We searched the web and YouTube for what has been published about this product, then read the articles, video transcripts and comments we found.

Evidence 2 articles and 1 community source

Frequently asked questions

It ranks #11 of 15 on our immersion blenders tier list, in F tier. That placement draws on 3 independent outlets.

None of the 3 sources with a clear view is critical of it. Expensive for what it does. No mechanical advantage over better-built rivals. Heavy design premium for the retro styling. Matched as a performer by the Vitamix at similar money and by the Braun MultiQuick 5 for far less. Thinner service network than Braun or Vitamix.

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